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Rodney Elder, EVP North America summarises the key challenges that publishers are facing in the current market and discusses best-practices and opportunities to maximise the income generated from IP across product types and revenue streams. 

We've included time stamps so you can move to relevant areas as needed (please note, these will open in a new tab): 

  • Who we are: 02:56

  • The challenges of the current market: 04:25

  • Maximising income by embracing opportunities: 07:02

  • Case Study - Bonnier Publishing: 17:40 

Interested in learning more about how you can maximise profits from your intellectual properties?