This 20 minute case study explores how the rapidly growing and changing Bonnier Publishing is coping with the increased complexity of multiple products and formats using the joint application of BiblioLIVE from Virtusales and CoreSource from Ingram.
The video describes a real life approach to managing data workflow from acquisition, metadata creation, codification and distribution through to gathering sales and processing royalties.
"It's a fully integrated system proven with market leaders and that is really key for us, we need to have stability and know that the system has buy-in from big players." Shane Hegarty, Head of Operations, Bonnier Zaffre
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